Question 1

How many shares of PG does MORGAN STANLEY own?

Accepted Answer

As of 2026-Q1, MORGAN STANLEY holds 49.2M shares of PG (PROCTER & GAMBLE CO).

Question 2

What is MORGAN STANLEY's PG position worth?

Accepted Answer

As of 2026-Q1, MORGAN STANLEY's PG position is worth $7.1B.

Question 3

Is MORGAN STANLEY buying or selling PG?

Accepted Answer

In 2026-Q1, MORGAN STANLEY increased their PG position (+0.8% change in shares).

Question 4

When did MORGAN STANLEY first buy PG?

Accepted Answer

Based on available 13F filings, MORGAN STANLEY first reported a position in PG in 2024-Q2. They have held the position across 8 quarters.

Quarter	Action	Shares	Change	Value	Weight	Price	Conviction
2026-Q1 Latest	Increased	49.2M	+0.8%	$7.1B	0.4%	$159.72	38
2025-Q4	Decreased	48.8M	-4.9%	$7B	0.4%	$143.03	0
2025-Q3	Decreased	51.3M	-1.3%	$7.9B	0.5%	$151.39	0
2025-Q2	Increased	52M	+1.5%	$8.3B	0.5%	$156.56	46
2025-Q1	Decreased	51.2M	-0.2%	$8.7B	0.6%	$163.54	0
2024-Q4	Increased	51.3M	+4.7%	$8.6B	0.6%	$161.64	47
2024-Q3	Increased	49M	+1.6%	$8.5B	0.6%	$166.91	46
2024-Q2	New	48.2M	-	$8B	0.6%	$157.66	62

PG8 quarters

PG
8 quarters