HONEST CO INC THE (HNST) is held by institutional investors who disclose positions via SEC 13F filings. View the full list of institutional holders on HoldingsIntel.

Are institutions buying or selling HNST?

HoldingsIntel tracks quarter-over-quarter changes in institutional positions for HONEST CO INC THE, showing new buyers, position increases, decreases, and exits with conviction-weighted sentiment.

What is the Smart Money Verdict on HNST?

The Smart Money Verdict combines four independent signals (institutional 13F activity, insider trades, activist filings, and congressional trades) into a single assessment for HONEST CO INC THE.

Is institutional money flowing into HNST?

87 institutional investors hold HONEST CO INC THE (HNST). View detailed buyer/seller breakdown on HoldingsIntel.

What do hedge funds think about HNST?

Track institutional sentiment and conviction scores for HONEST CO INC THE (HNST) including Smart Money Verdict and position changes on HoldingsIntel.

HONEST CO INC THE

HNST·438333106·US·equity·Consumer Defensive - Household & Personal Products-13D/G

Holders

Avg rating(11 Elite)

$87.5M

Total Value

52% (95)

Fund Consensus

47 buying - 43 selling

Smart Money Verdict

View all

44Weak MomentumSplit Signals

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See how HNST's score breaks down across 4 SEC sources

Held by 87 funds

11 elite

Who's Trading

Activist

The Vanguard Group0.0%Mar 27, 2026

InsiderVEvon Kunssberg EtienneSell $46KMar 9, 2026

InsiderVCVernon CarlaSell $369KMar 5, 2026

InsiderSBSheehey BrendanSell $64KMar 5, 2026

InsiderWSWinchell StephenSell $61KMar 5, 2026

ActivistPOPortolan Capital Management, LLC4.3%Feb 17, 2026

View all insider trades View all activist filings

13F: Mar 31, 2026Insider & Congress: Updated regularly

Fund	Action	Shares	Value	Weight	Est. P&L	Conviction
BlackRock, Inc.	Decreased	6.6M(-0.1%)	$19.3M	0.0%	-52.57%	0
GEODE CAPITAL MANAGEMENT, LLC	Increased	2.4M(+3.9%)	$7.1M	0.0%	-35.39%	28
MWMARSHALL WACE, LLP	New	1.9M	$5.6M	0.0%	+9.86%	37
STATE STREET CORP	Increased	1.9M(+1.7%)	$5.6M	0.0%	-22.13%	27
CITADEL ADVISORS LLC	Increased	1.9M(+100.6%)	$5.5M	0.0%	-15.53%	44
DIMENSIONAL FUND ADVISORS LP	Decreased	1.5M(-12.4%)	$4.5M	0.0%	-22.90%	0
AQR CAPITAL MANAGEMENT LLC	Increased	1.4M(+1812.2%)	$4.2M	0.0%	+8.21%	43
AMERIPRISE FINANCIAL INC	Increased	1.4M(+1.1%)	$4.2M	0.0%	-29.38%	27
JANE STREET GROUP, LLC	Increased	1.1M(+116.6%)	$3.2M	0.0%	-3.75%	43
FMR LLC	Decreased	866,251(-4.1%)	$2.5M	0.0%	-43.17%	0
CITIGROUP INC	Decreased	784,008(-12.3%)	$2.3M	0.0%	+1.11%	0
NORTHERN TRUST CORP	Increased	720,241(+4.9%)	$2.1M	0.0%	-30.29%	27
UBS Group AG	Decreased	704,081(-30.6%)	$2.1M	0.0%	-19.46%	0
GOLDMAN SACHS GROUP INC	Decreased	646,046(-57.5%)	$1.9M	0.0%	-30.33%	0
TUDOR INVESTMENT CORP ET AL	New	509,147	$1.5M	0.0%	+9.86%	35
VICTORY CAPITAL MANAGEMENT INC	Decreased	456,312(-37.0%)	$1.3M	0.0%	-44.09%	0
SUSQUEHANNA INTERNATIONAL GROUP, LLP	Decreased	454,731(-56.5%)	$1.3M	0.0%	-21.12%	0
Bank of New York Mellon Corp	Decreased	412,878(-10.0%)	$1.2M	0.0%	-27.76%	0
MILLENNIUM MANAGEMENT LLC	Increased	412,201(+902.2%)	$1.2M	0.0%	+5.01%	41
MORGAN STANLEY	Decreased	297,651(-27.2%)	$875,093	0.0%	-37.26%	0

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High Conviction Moves-Signal Convergence-Fund Consensus-Double-Down Signals

Data sourced from four SEC data sources: 13F, Form 4, 13D/13G, and STOCK Act. Not financial advice. Full disclaimer