INNOVATOR ETFS TRUST (NAUG) is held by 17 institutional investors that disclose positions via SEC 13F filings. The largest disclosed holder is COMMONWEALTH EQUITY SERVICES, LLC as of Q1 2026.

Are institutions buying or selling NAUG?

In Q1 2026, 6 institutions opened or increased positions in INNOVATOR ETFS TRUST while 10 reduced or exited — a net selling quarter.

What is the Smart Money Verdict on NAUG?

The Smart Money Verdict combines four independent sources (institutional 13F activity, insider trades, activist filings, and congressional trades) into a single assessment for INNOVATOR ETFS TRUST.

How many hedge funds hold NAUG?

17 institutional investors report holding INNOVATOR ETFS TRUST (NAUG) as of Q1 2026, based on SEC 13F filings.

Is institutional money flowing into NAUG?

As of Q1 2026, tracked institutions in INNOVATOR ETFS TRUST show 6 buyers versus 10 sellers — net outflows.

INNOVATOR ETFS TRUST

NAUG·45783Y129·US·ETF·Unknown - Unknown

Holders

Avg rating(9 Elite)

$14.4M

Total Value

38% (20)

Fund Consensus

6 buying - 10 selling

No verdict yet — fewer than 2 funds hold NAUG.

13F: Mar 31, 2026Insider & Congress: Updated regularly

Fund	Action	Shares	Value	Weight	Est. P&L	Conviction
COMMONWEALTH EQUITY SERVICES, LLC	Decreased	107,722(-2.5%)	$3.1M	0.0%	+13.76%	0
Cetera Investment Advisers	Increased	88,302(+8.1%)	$2.6M	0.0%	+13.66%	28
HighTower Advisors, LLC	Decreased	72,626(-0.0%)	$2.1M	0.0%	+26.62%	0
Kestra Advisory Services, LLC	Increased	52,960(+102.5%)	$1.5M	0.0%	+13.68%	41
RAYMOND JAMES FINANCIAL INC	Decreased	31,842(-4.3%)	$921,759	0.0%	+10.36%	0
TRUIST FINANCIAL CORP	Decreased	29,141(-1.4%)	$843,574	0.0%	+9.89%	0
OSAIC HOLDINGS, INC.	Decreased	27,419(-23.6%)	$793,720	0.0%	+20.03%	0
AE Wealth Management LLC	Unchanged	24,316	$703,897	0.0%	+26.79%	0
CITADEL ADVISORS LLC	New	13,930	$403,244	0.0%	+7.69%	33
MFMerit Financial Group, LLC	Decreased	13,230(-7.8%)	$382,981	0.0%	+15.59%	0
BLAIR WILLIAM & CO/IL	Unchanged	9,054	$262,094	0.0%	+14.45%	0
ENVESTNET ASSET MANAGEMENT INC	Increased	8,914(+8.9%)	$258,042	0.0%	+9.71%	25
PFPhoenix Financial Ltd.	Decreased	8,730(-16.8%)	$252,721	0.0%	+9.89%	0
Cresset Asset Management, LLC	Unchanged	7,230	$209,293	0.0%	+9.89%	0
UBS Group AG	Increased	275(+79.7%)	$7,961	0.0%	+12.58%	17
JPMORGAN CHASE & CO	New	186	$5,283	0.0%	+7.69%	23
MORGAN STANLEY	Unchanged	100	$2,895	0.0%	+27.39%	0
SUSQUEHANNA INTERNATIONAL GROUP, LLP	Exited	0(-100.0%)	$1.2M	0.0%	+9.89%	0
WEALTH ENHANCEMENT ADVISORY SERVICES, LLC	Exited	0(-100.0%)	$333,643	0.0%	+2.04%	0
MML INVESTORS SERVICES, LLC	Exited	0(-100.0%)	$239,369	0.0%	-0.51%	0