INNOVATOR ETFS TRUST (UMAY) is held by 19 institutional investors that disclose positions via SEC 13F filings. The largest disclosed holder is Cerity Partners LLC as of Q2 2026.

Are institutions buying or selling UMAY?

In Q2 2026, 10 institutions opened or increased positions in INNOVATOR ETFS TRUST while 7 reduced or exited — a net buying quarter.

What is the Smart Money Verdict on UMAY?

HoldingsIntel scores INNOVATOR ETFS TRUST across four independent sources (institutional 13F activity, insider trades, activist filings, and congressional trades) — with 2 of the 4 carrying data for UMAY. In Q2 2026, the institutional leg showed net inflows: 10 buying versus 7 selling.

How many hedge funds hold UMAY?

19 institutional investors report holding INNOVATOR ETFS TRUST (UMAY) as of Q2 2026, based on SEC 13F filings.

Is institutional money flowing into UMAY?

As of Q2 2026, tracked institutions in INNOVATOR ETFS TRUST show 10 buyers versus 7 sellers — net inflows.

INNOVATOR ETFS TRUST

UMAY·45782C292·US·ETF-13D/G

Holders

(3 Elite)

$21.5M

Total Value

59% (17)

Consensus

10 buying - 7 selling

13F: Jun 30, 2026Insider & Congress: Updated regularly

Smart Money Verdict

View all

Held by 19 funds

3 elite

Who's Trading

Source dates: Price Oct 13, 2026 · Insiders none · Activists Jun 3, 2026 · Congress none

ActivistBRBrookstone Capital Management, LLC36.1%Jun 3, 2026

View all activist filings

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	Action
Cerity Partners LLC	New	83,648	$3.2M	0.0%	+3.14%	37
OSAIC HOLDINGS, INC.	Increased	66,110(+69.0%)	$2.5M	0.0%	+16.39%	39
ENVESTNET ASSET MANAGEMENT INC	Increased	63,064(+81.2%)	$2.4M	0.0%	+13.86%	40
Kestra Advisory Services, LLC	Decreased	57,838(-14.9%)	$2.2M	0.0%	+24.79%	0
Cetera Investment Advisers	Increased	56,244(+52.8%)	$2.1M	0.0%	+15.26%	36
COMMONWEALTH EQUITY SERVICES, LLC	Increased	54,396(+36.5%)	$2.1M	0.0%	+25.47%	34
MML INVESTORS SERVICES, LLC	Increased	27,784(+179.2%)	$1.1M	0.0%	+8.60%	41
TRUIST FINANCIAL CORP	Decreased	23,142(-7.3%)	$879,452	0.0%	+38.21%	0
LPL Financial LLC	Decreased	19,043(-5.4%)	$723,680	0.0%	+34.33%	0
RAYMOND JAMES FINANCIAL INC	Decreased	18,883(-46.3%)	$717,599	0.0%	+12.37%	0
CITADEL ADVISORS LLC	Decreased	16,899(-23.5%)	$642,203	0.0%	+6.86%	0
MFMerit Financial Group, LLC	Unchanged	15,670	$595,498	0.0%	+7.15%	0
Allworth Financial LP	Unchanged	15,362	$583,793	0.0%	+22.79%	0
MORGAN STANLEY	New	9,555	$363,113	0.0%	+3.14%	36
Steward Partners Investment Advisory, LLC	Unchanged	9,194	$349,394	0.0%	+33.99%	0
AE Wealth Management LLC	Increased	8,976(+3.5%)	$341,110	0.0%	+21.75%	24
Beacon Pointe Advisors, LLC	New	7,753	$294,633	0.0%	+3.14%	32
Sequoia Financial Advisors, LLC	New	6,528	$248,064	0.0%	+3.14%	32
ROYAL BANK OF CANADA	Unchanged	5,767	$219,000	0.0%	+16.22%	0
UBS Group AG	Exited	0(-100.0%)	$10,235	0.0%	+3.75%	0

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High Conviction Moves-Smart Money Convergence-Fund Consensus-Double-Down Detection

Data sourced from four public-disclosure sources: SEC 13F, Form 4, 13D/13G, and House/Senate STOCK Act disclosures. Not financial advice. Full disclaimer

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