Harley-Davidson, Inc.
HOG institutional ownership changes in Q2 2026: 90 institutions opened or added positions, 87 trimmed or exited. HOG (Harley-Davidson, Inc.) is held by 173 institutional investors as of Q2 2026. Top institutional shareholders: BlackRock, Inc. ($249.4M), Dimensional Fund Advisors LP ($146M), Vanguard Portfolio Management LLC ($137.6M). Institutions were buying, on balance.
Who's Trading
Latest move
Source dates: Price Nov 6, 2026 · Insiders Oct 5, 2026 · Activists Aug 14, 2026 · Congress Apr 28, 2026
Top Holders
| Action | ||||||
|---|---|---|---|---|---|---|
Decreased | 10.2M(-3.9%) | $249.4M | 0.0% | -7.29% | 0 | |
Increased | 6M(+2.1%) | $146M | 0.0% | -21.84% | 31 | |
Increased | 5.6M(+6.5%) | $137.6M | 0.0% | +61.74% | 32 | |
Increased | 5.4M(+12.5%) | $130.9M | 0.1% | +8.57% | 34 | |
Decreased | 4.7M(-6.2%) | $116.1M | 0.0% | +63.89% | 0 | |
Increased | 4.2M(+11.6%) | $103.6M | 0.0% | +5.12% | 33 | |
Increased | 3M(+31.1%) | $73.3M | 0.0% | -14.07% | 38 | |
Increased | 2.6M(+64.1%) | $63.8M | 0.0% | +44.53% | 43 | |
Increased | 2.3M(+98.8%) | $55.6M | 0.0% | +36.11% | 47 | |
Increased | 2.1M(+152.2%) | $51.5M | 0.0% | +37.93% | 47 | |
Decreased | 1.9M(-31.8%) | $47.6M | 0.0% | +44.98% | 0 | |
Decreased | 1.9M(-38.9%) | $45.5M | 0.0% | +63.63% | 0 | |
Increased | 1.8M(+6.2%) | $45.1M | 0.0% | +53.27% | 31 | |
Decreased | 1.8M(-2.9%) | $44.9M | 0.0% | +18.81% | 0 | |
Increased | 1.4M(+104.7%) | $33.8M | 0.0% | +22.09% | 47 | |
Increased | 1.4M(+33.4%) | $33.4M | 0.0% | +13.98% | 37 | |
Increased | 1.3M(+13.0%) | $32.6M | 0.1% | +48.83% | 33 | |
Increased | 1.3M(+23.0%) | $30.6M | 0.0% | +11.98% | 35 | |
Increased | 1.2M(+115.4%) | $29.5M | 0.2% | +46.55% | 56 | |
Decreased | 1.2M(-45.1%) | $28.3M | 0.0% | -13.56% | 0 |
Showing 1-20 of 186
| Insider | Trade | Traded |
|---|---|---|
| Root Jonathan R | Sell $38K | |
| NOVA DANIEL J | Exercise 5K sh | |
| Root Jonathan R | Sell $43K | |
| Littleton Gayle | Buy $198K | |
| Starrs Artie | Buy $259K | |
| Root Jonathan R | Sell $39K | |
| NOVA DANIEL J | Buy $983K | |
| Root Jonathan R | Sell $38K | |
| Root Jonathan R | Sell $37K | |
| NOVA DANIEL J | Vest 5K sh |
| Member | Trade | Traded |
|---|---|---|
| Tim Moore | Sale $50,001 - $100,000 | |
| Tim Moore | Buy $15,001 - $50,000 | |
| Tim Moore | Buy $15,001 - $50,000 | |
| Tim Moore | Buy $15,001 - $50,000 | |
| Tim Moore | Buy $15,001 - $50,000 | |
| Tim Moore | Sale $15,001 - $50,000 | |
| Tim Moore | Buy $15,001 - $50,000 | |
| Tim Moore | Buy $15,001 - $50,000 | |
| Tim Moore | Sale $50,001 - $100,000 | |
| Tim Moore | Buy $15,001 - $50,000 |
| Filer | Stake | Filed |
|---|---|---|
| American Century Investment Management, Inc. | 5.1% | |
| DONALD SMITH & CO., INC. | 8.8% | |
| Vanguard Portfolio Management | 5.4% | |
| DONALD SMITH & CO., INC. | 9.0% | |
| FMR LLC | 0.0% | |
| Vanguard Capital Management | 5.3% | |
| BlackRock, Inc. | 9.4% | |
| The Vanguard Group | 0.0% | |
| Beutel, Goodman & Co Ltd. | 4.7% | |
| H PARTNERS MANAGEMENT, LLC | 4.7% |
HOGHarley-Davidson, Inc.Continue exploring
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SBUXStarbucks CorporationQuestions investors ask about HOG
Who owns HOG?
173 institutional investors held HOG on June 30, 2026, led by BlackRock, Inc. ($249.4M), Dimensional Fund Advisors LP ($146M) and Vanguard Portfolio Management LLC ($137.6M).
How many hedge funds hold HOG?
173 institutional investors reported HOG in their 13F filings for the quarter ended June 30, 2026, $1.9B in all. 8 of them are rated Elite.
Are institutions buying or selling HOG?
Buying, on balance. In Q2 2026, 90 institutions opened or added to positions in HOG and 87 institutions trimmed or exited.
Data sourced from four public-disclosure sources: SEC 13F, Form 4, 13D/13G, and House/Senate STOCK Act disclosures. Not financial advice. Full disclaimer