Creative PlanningCreative Planning

Institutional investor · Portfolio as of Q1 2021

Top Holdings2,642 positions

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Activity:
IVVIVV
ETF

ISHARES TR

13.4M$5.3B10.8%$259.66+41.97%
10 qtrssince 2018-Q4
Increased
69
VEAVEA
ETF

VANGUARD TAX-MANAGED FDS

82M$4B8.1%$31.33+32.81%
10 qtrssince 2018-Q4
Increased
65
IEMGIEMG
ETF

ISHARES INC

42.6M$2.7B5.5%$40.63+36.47%
10 qtrssince 2018-Q4
Increased
64
VCITVCIT
ETF

VANGUARD SCOTTSDALE FDS

23.6M$2.2B4.4%$63.56+18.01%
10 qtrssince 2018-Q4
Decreased
0
BNDBND
ETF

VANGUARD BD INDEX FDS

24.4M$2.1B4.2%$71.77-0.65%
10 qtrssince 2018-Q4
Increased
75
AGGAGG
ETF

ISHARES TR

16.8M$1.9B3.9%$87.09+10.44%
10 qtrssince 2018-Q4
Increased
60
VOVO
ETF

VANGUARD INDEX FDS

7.2M$1.6B3.2%$30.90+65.39%
10 qtrssince 2018-Q4
Decreased
0
SPMDSPMD
ETF

SPDR

32.5M$1.5B3.0%$31.14+35.36%
10 qtrssince 2018-Q4
Increased
62
VNQVNQ
ETF

VANGUARD INDEX FDS

15.9M$1.5B2.9%$62.99+19.48%
10 qtrssince 2018-Q4
Increased
61
VTIVTI
ETF

VANGUARD INDEX FDS

6.6M$1.4B2.7%$117.83+62.63%
10 qtrssince 2018-Q4
Decreased
0
VVVV
ETF

VANGUARD INDEX FDS

7.3M$1.3B2.7%$109.50+57.10%
10 qtrssince 2018-Q4
Increased
55
SPDWSPDW
ETF

SPDR INDEX SHS FDS

33.6M$1.2B2.4%$20.80+43.30%
10 qtrssince 2018-Q4
Increased
55

APPLE INC

8M$975.6M2.0%$38.59+207.74%
10 qtrssince 2018-Q4
Decreased
0
MUBMUB
ETF

ISHARES TR

6.9M$804.9M1.6%$94.73+6.18%
10 qtrssince 2018-Q4
Increased
51
DGSDGS
ETF

WISDOMTREE TR

14.9M$762.8M1.5%$33.37+21.74%
10 qtrssince 2018-Q4
Increased
57

BERKSHIRE HATHAWAY INC DEL

2.9M$737.1M1.5%$204.53+24.91%
10 qtrssince 2018-Q4
Decreased
0
SPYMSPYM
ETF

SPDR SERIES TRUST

13.1M$612.5M1.2%$31.01+39.33%
10 qtrssince 2018-Q4
Increased
54
SCHHSCHH
ETF

SCHWAB STRATEGIC TR

14.5M$596.8M1.2%$15.45+14.52%
10 qtrssince 2018-Q4
Decreased
0
VWOVWO
ETF

VANGUARD INTL EQUITY INDEX F

11.4M$594.2M1.2%$31.13+42.04%
10 qtrssince 2018-Q4
Increased
50
SPEMSPEM
ETF

SPDR INDEX SHS FDS

12.3M$540.2M1.1%$25.22+48.03%
10 qtrssince 2018-Q4
Increased
51
$49.6B
AUM
2,642
Positions
Q1 2021
Filing
HI score · 5.0/5
Quarterly 13F Value Change
+8%Q4'19$33.3B-15%Q1'20$28.2B+23%Q2'20$34.6B+11%Q3'20$38.3B+19%Q4'20$45.5B+9%Q1'21$49.6B
Activity profile
$ moved · Q1'21
New3%Increased73%Decreased23%Exited1%
Composition
Equity vs derivatives
Equity100%Puts0%Calls0%
Holding period
Avg 1.5 years
<1Q14%1-4Q17%1-2Y11%2Y+58%

Creative Planning manages $49.6B across 2642 positions as of Q1 2021. Top holdings: IVV (10.8%), VEA (8.1%), IEMG (5.5%). Fund DNA: Balanced Allocator. HoldingsIntel Score: 5/5.0.

Q1 2021 Summary

Active quarter - 365 new positions, 139 exits, 1107 increased. Top move: BND (INCREASED, conviction 75). Portfolio: $49.6B across 2642 positions.

Top holdings by portfolio weight

Total AUM$50B
IVV10.76%
VEA8.11%
IEMG5.52%
VCIT4.42%
BND4.16%
AGG3.85%
VO3.23%
SPMD2.99%
VNQ2.94%
VTI2.74%
Other2.72%

Portfolio allocation by GICS sector

Sectors11
Unknown82.22%
Technology4.81%
Financial Services3.29%
Consumer Cyclical2.33%
Communication Services1.70%
Healthcare1.58%
Industrials1.37%
Consumer Defensive1.34%
Energy0.49%
Utilities0.34%
Other0.53%

Behavioral investing profile

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Balanced Allocator- primarily Unknown
Compare DNA across all funds
7-dimension, SEC 13F-derived research score
Elite(5.0 / 5.0)
Holdings P&L53
Conviction41
Concentration63
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Position Outcomes

Best and worst performing positions by estimated return

Cost basis estimates based on full filing history using quarter-end prices. Actual transaction prices are not disclosed in 13F filings.

Similar Funds

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Accumulation Streaks

Positions with 2+ consecutive quarters of increases - persistent directional conviction.

Security
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7Q
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Q4 2024 → Q2 2026+139,110 shares+$5.4M
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Data sourced from SEC EDGAR 13F filings. Not financial advice. Full disclaimer

Verify source filings on SEC EDGAR

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